MSCHF, renowned for groundbreaking product launches in technology and footwear, aimed to solidify its presence in the fashion and streetwear scene. Their goal was clear: to craft a defining product that resonated globally and nurtured a loyal, enduring community. In the realm of innovation and style, MSCHF's story is one of audacity and relentless creativity.
MSCHF partnered with AVNT Services for visionary campaigns. AVNT led email, SMS, and social media marketing, aiming to build a dedicated community and orchestrate global viral campaigns. This collaboration maximized cash flow, refined market approaches, and set the stage for sustained success in the dynamic fashion landscape, emphasizing immediate optimization and long-term positioning in community engagement and fashion influence.
• Forming a loyal community that could evolve into long-term customers.
• Crafting a campaign with the potential to reach millions globally.
• Establishing a brand-defining product in the fashion realm.
1. Social Media Campaigns: Collaborated closely with MSCHF on key social media campaigns, Generating over 1.5 million impressions in under 30 days. Resulted in a community growth of 350,000 followers, millions in sales, and a total Instagram following of over 800,000. The customer LTV has surpassed $10,000,000.
2. Email / SMS Marketing: Launched strategic email and SMS campaigns leading up to and during the Big Red Boot drop, reaching over 300,000 members. Contributed significantly to generating millions in revenue for MSCHF.
Ongoing Collaboration:
Continuing to work closely with the MSCHF team on a monthly/bi-monthly basis to strategically market new products, drops, and more.
Marketing:
• 1.5M+ Impressions in 30 Days
• Millions In Revenue Generated In 1 Month Span
• One of the Most Viral Social Media Campaigns In History
Social Growth:
• 350,000+ Followers Gained In 2 Months
• Grown from ~65k to 800,000+ Followers